About

(Paula and Aart in Buenos Aires, April 2011)

It’s Not Easy Being Green is a project by two designers traveling around the world in 184 days. The project is initiated by Aart van Bezooyen and Paula Raché, a Dutch-German design couple living and working in Hamburg, Germany. During six months they are offering inspiring lectures and materials workshops to explore the practice of sustainability by meeting, discussing and working with local creatives. This weblog is made to inspire readers with weekly discoveries from around the world.

About Aart & Paula

Aart van Bezooyen is an optimist and motivator for materials in design. He founded Material Stories (2005) that inspires and enables the best use of materials to make design more competitive, creative and sustainable. Aart writes for international design magazines and is design teacher at several design schools in Europe (see his profile at LinkedIn).

Paula Raché is a designer with organizational talent and loves to draw. This colorful character was born in Berlin and enjoyed work experience in graphic, packaging and exhibition design. She conducts workshops with Aart, because they both believe in the willingness and ability of young designers to create a better future (see her profile at XING).

Project Partners

Sponsors
- PARK advanced design management
- Bio-Perception Project, Delft University of Technology
- Made Of Materials Library, Delft University of Technology
- MUTTER design agency

Media Partners
- Core77 Design Network
- Hamburg European Green Capital 2011

Press Support
- Alexander Weber

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